Marked Communications

Sticking with obsolete ecommerce architectures means sacrificing personalization, performance, and customer engagement. The moment has come to embrace the realities of digital commerce: becoming headless with Shopify is no longer a pipe dream—it's a strategic necessity. In this article, we'll look at why transitioning to a headless Shopify configuration could be the most important growth strategy for ambitious brands in the next years. Key Takeaways • Headless Shopify separates your frontend and backend for greater flexibility. • Modern, decoupled architectures enable ultra-fast site performance. • Enterprise headless systems provide great scalability, powerful APIs, and improved control. • Consider going headless if traditional Shopify hinders your UX, speed, or growth goals. • Consider your long-term scalability, development resources, and technical ambitions before taking the jump. What Is Headless Shopify? Headless Shopify decouples your ecommerce platform...

 The way people look for information is rapidly evolving in today's digital world. Perplexity AI, a brand-new AI-powered search engine, is transforming online search and opening up enormous opportunities for marketers. Perplexity AI: What is it? Perplexity AI , which was only introduced a few years ago, blends the finest features of ChatGPT and Google. Like Google, it conducts real-time internet searches and provides thorough, human-like answers to queries supported by reliable sources. Millions of users have swiftly embraced this strategy, which has been valued at $14 billion. Why Is Perplexity Important to Marketers? Users of Perplexity spend between 11 and 23 minutes per session researching and clicking through multiple pages of content, which is significantly more time than users of traditional search engines. This demonstrates how Perplexity draws in research-oriented individuals who are frequently on the verge of making a purchase. According to Neil Patel, this indicat...

When marketers talk about SEO, Webflow seldom takes the lead — not because it's a bad tool, but because most people are still caught in their plugin comfort zone. What's the truth? Webflow is a powerful design and performance tool. You're missing out if you don't use it to its best SEO potential. Webflow is more than just producing visually appealing, high-performance websites. It's about purposeful design, where SEO is integrated into the structure rather than added as an afterthought. This course will teach you how to master Webflow SEO without using a single plugin. Simply said, clean code, accurate control, and effective strategies. Why is Webflow built for SEO? Unlike WordPress, which may become a bloated jumble of conflicting plugins, Webflow generates clean, semantic HTML and CSS right out of the box. You receive: Clean, semantic code that search engines prefer. Native SEO controls include meta tags, alt attributes, canonical URLs, Open Graph setti...